Tech enthusiasts are buzzing after a short video surfaced online claiming to reveal the color palette for the upcoming iPhone 18 Pro. The fourteen second clip, shared by a leaker with a mixed history of accuracy, purports to show devices inside a retail store. In the footage, a person holds what appears to be a dark cherry iPhone 18 Pro Max and places it next to a dark blue model for comparison, while another light blue device sits nearby on a display stand.
While some observers, including those at Macworld, suggest the leak could be legitimate given that retailers often receive demo units ahead of official launches, most experts remain highly skeptical. Critics point out several red flags within the video’s setting. For instance, the retail environment seems unconvincing; the display table is unusually small, and the product tags appear haphazardly placed rather than professionally installed. Furthermore, there is very little authentic storefront detail visible in the background to verify its location.
Another strong argument against the authenticity of the leak involves the availability of high quality mockups. Industry insiders who recently attended the IFA trade show noted that nearly every accessory manufacturer now possesses dummy units that look and feel identical to actual iPhones. This makes it incredibly easy for anyone to acquire realistic shells and stage them for views. When combined with reports that this specific leaker has shifted toward simply reposting content from Chinese social media rather than sourcing original intel, it becomes clear that these images are likely clever fakes designed to generate hype.
